M A S T E R I N G
Mastering is the last audio-engineering step in the music making process. Audio mastering 'glues' an album together by averaging the loudness from song to song, as well as the tonal balance such as bass and treble. A properly mastered record is loud enough for online streaming, and dynamic enough to keep it exciting. Most importantly it will translate well to any system -- regardless if using earbuds or large speakers.
It's important to me that all my masters engage the listener so they want to listen again and again, hearing something new each time, on any system whether it's streamed or played on vinyl.